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RiF Launches a new marketing service – ART (Ad React Track)
One of the most challenging aspects of advertising is deciding which creative, copy or message is the most effective. There are many methods to get feedback from the market, but often this can be time consuming and expensive. The results can be inconclusive and ultimately lead to more questions. At RiF we have devised a very quick, comprehensive and valuable service which will help asset managers get conclusive results on what copy, message or creative to use in an intermediary advertising campaign. It’s called ART, if you’d like to know more please contact us.
Research in Finance Limited (RiF) a leading research, media and marketing business is delighted to announce the launch of Professional Paraplanner. Following 12 months of research, data acquisition and content development we believe this is the only publication dedicated to Paraplanners and Financial Technicians.
As the adviser market has become fragmented, post RDR, the role of the paraplanner has become more and more important. Their involvement in creating investment solutions to suit the client’s needs and attitude to risk is undeniable. RiF has carried out a detailed and comprehensive review of the sector – identifying the individuals, the key drivers, growth areas, market dynamics and processes followed by these key influencers. Also areas product providers could cover to engage and inspire the market.
To discuss the opportunities surrounding this exciting launch or to access our proprietary research contact us.