Research in Insurance has quickly become regarded as an outstanding expert and specialist provider of in-depth qualitative research that deliver actionable insights back to our clients.
Through our regular engagement amongst high calibre senior professionals operating in the insurance sector and importantly, giving them something back has enabled us to grow our panels and establish trusted communities within the following areas:
- Underwriting + Risk
- Data + Tech
Rii Insurance Community Insights not only provides research via traditional depth interviews but also allows us to deliver;
- Smaller, quicker ‘pulse’ projects, gathering valuable answers to a limited number of key questions from within targeted community
- Online Community sessions: Over a given period of time and amongst a specially selected and dedicated community Rii can facilitate online activities, including online diaries for insurance product research and activity. Alongside online diary tasks, the supporting firm will have the opportunity to submit marketing collateral and concepts to the community for feedback.
- Focus Groups: Utilising our team of experienced and independent focus group moderators, this can be the perfect way for an insurance client to hear from key individuals within their target audience. We can learn so much more from body-language via face to face interaction and non-leading facilitation via an independent moderator can be a valuable differentiator in getting the most compelling truths and the results that matter.
To discuss please contact Toby Finden-Crofts.