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Retail Customer Interest Study

18/09/2013

The Financial Conduct Authority (“FCA”) has now clarified its expectations of asset managers regarding the consideration of direct retail customers’ interests and the regulatory obligation the fund groups have on them.

The research will offer insight into how consumers go about making their investment decisions and which methods they use to execute those transactions. It will also explore buyer’s investment knowledge against attitude to risk amongst other things. Understanding the needs of this sector of the market is crucial to ensure that the investment products already in existence and those that may be launched to the market address both the needs of the customer and meet the consumer expectations.

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